8 WordPress Plugins that Will Take Your Site to the Next Level
If you’ve been using WordPress for a while, you know that it’s an incredibly flexible platform. Thanks to its robust plugin ecosystem, you can use WordPress to power just about any kind of website or blog. You can also use plugins to take your site to new levels of awesomeness. There are so many amazing WordPress plugins out there, and each one of them offers something unique. There are tens of thousands (if not more) WP plugins out there that do everything from adding in fancy new functionality like Instagram feeds and infinite scroll to more practical things like making it easier for your users to sign up and login or giving you the ability to manage your site’s content on the go with mobile apps. Here are some of our favorite WordPress plugins that will take your site to the next level!
WP Smush Pro
If you’re running a photography or design-focused website, then you know that image quality is crucial. After all, you don’t want someone coming to your site, only to be turned off by low-resolution, pixelated pictures. We’ve all been there. You click on a link to check out a product only to be disappointed by the image. Perhaps it’s too small, pixelated, or just looks like it was taken with a potato. Google suggests that the image you use is about 1600 pixels wide for desktop and 1200 for mobile. That is a lot to ask for a free WordPress site. Thankfully, you can use WP Smush Pro to automatically reduce the size of any images you put on your site. It can also strip out unnecessary EXIF data from your images, like location data or camera model. The plugin can also auto-rotate sideways images.
Google Analytics for WordPress
If you want to start tracking your traffic and conversions such as: socialmediacore.com, you’ll need to set up Google Analytics on your site. Unfortunately, this can be a bit tricky. If you don’t know what you’re doing, you could end up overcomplicating things or just not getting it set up at all. If you have a self-hosted WordPress site, you can use Google Analytics for WordPress to track your traffic. This plugin makes it easy to add code to your site. It also keeps the code up to date, so you don’t have to worry about keeping everything manually updated. This plugin also integrates with a number of other marketing tools, including Google AdWords, Bing Ads, and Facebook Ads. It’s a good way to keep track of your full marketing efforts.
Mailchimp for WordPress
If you want to grow your email list, you’ll need a way to let people sign up. Ideally, you’d like to use a mailing service like Mailchimp or Campaign Monitor. Unfortunately, those services don’t work very well with self-hosted WordPress sites.
However, Mailchimp for WordPress makes it easy to set up a sign-up form on your site. Once people sign up, you can send them emails directly from your site. You can also use this plugin to track your targeted email conversions, like clicks, opens, and sign-ups. By setting up your mailing list with a WordPress site, you can send emails to your subscribers from your site whenever you want, without needing to log into a separate account.
If you’re looking for a way to increase your conversions and grow your business, you’ll want to start using lead magnets. Lead magnets are content that you give away for free (like ebooks, PDFs, etc.). You then encourage your users to “click here to get your free guide” and set up a way for them to sign up or submit their information. You can use Sumo Pro to create and manage your lead magnets. You can also use it to create pop-up boxes, exit-intent scripts, and more. You can completely customize your pop-up box, including its design, timing, and duration. You can even set it up to take people directly to your lead magnet (or sign up form).
WP Remote, Or Drift.io
If you’re running a customer support company, you’re likely spending a lot of time communicating with your customers through email and live chat. Unfortunately, this can leave you feeling like you’re always behind. It’s also tough to keep track of everything you’ve discussed with each customer. You can use a tool like WP Remote to log your conversations with customers and keep track of your support tickets. You can also use it to let your customers log in and view their open tickets. This tool is great, because it also integrates with many other apps you might be using, like Google Apps and Zapier.
Google Adwords for WordPress
If you want to bring in more organic traffic, it’s a good idea to invest in paid ads. You can set up Google Adwords campaigns to bring in targeted traffic from people who are searching for products or services like yours. However, Adwords can be kind of confusing. You have to set up your campaigns, write ads, and track everything. You also need to keep adjusting your campaigns as time goes on. If you don’t know what you’re doing, it can be tough to set up and manage your ads. That’s where Google Adwords for WordPress comes in. This plugin lets you manage your Adwords from your site. You can set up and tweak your campaigns, write and optimize your ads, and more.
WordPress is a robust platform that can adapt to any type of website or blog. You can use WordPress to power just about anything! With so many WordPress plugins out there, it can be hard to know which ones are the best. Fortunately, there are many amazing WordPress plugins out there, each one of them offering something unique. With these plugins, you can take your site to new levels of awesomeness!